Digital Cinema in the Philippines 1999-2009

Digital Cinema in the Philippines 1999-2009

About the Author

Eloisa May P. Hernandez is an Associate Professor at the Department of Art Studies, College of Arts and Letters, University of the Philippines in Diliman where she teaches art history, photography, popular art and culture, and Philippine cinema. She lectures at the Ateneo de Manila University Fine Arts Program. She finished her B.A. Art Studies, M.A. in Art History, and Ph.D. in Philippine Studies with a dissertation on The Political Economy of Digital Cinema in the Philippines, 1999-2009 in U.P. Diliman.

She is the author of Homebound: Women Visual Artists in 19th century Philippines. She has also co-authored several books such as Philippine Art and Culture (2012) published by Anvil and YCC Film Desk’s Sining ng Sineng Filipino (2009) published by U.P. Sentro ng Wikang Filipino.

She served as panel convenor and delivered papers in several international conferences such as European Association for South East Asian Studies (EUROSEAS) Conferences, Annual Southeast Asian Cinemas Conference (ASEACC), and Asian Film Archive Forum on Asian Cinema. Her works are published in several refereed journals and anthologies.

A recipient of the Southeast Asian Studies Regional Exchange Program grant, she researched on digital cinema in Southeast Asia the results of which are published as a chapter entitled “The Beginnings of Digital Cinema in Southeast Asia” in the book Glimpses of Freedom: Independent Cinema in Contemporary Southeast Asia by Cornell University.

In 1999, she was awarded the Gawad Chanselor para sa Pinakamahusay na Guro. Dr. Hernandez has been elected as an Executive Committee Member of the National Committee on Cultural Education of the NCCA for 2004-2007. She also served as an elected executive committee member of the NCCA National Committee on Visual Arts, 1998-2001. She is a member of the Young Critics Circle Film Desk and served as its President in 2012.

Widely known to her former students as “MamE,” she serves as the faculty adviser of the UP Pep Squad, together with her partner, Dr. Grace Gregorio. They have six baby dogs.


Photograph by Miguel V. Mondragon

Adolf Alix’s acceptance speech at the YCC Film Desk Awarding with Jackie Woo

Adolf Alix’s acceptance speech at the YCC Film Desk Awarding, June 27, 2012, Faculty Center Conference Hall, UP Diliman with Jackie Woo